Please note that this page is constantly being updated and for the best information, you should check back periodically.
SCAM ALERT FOR EXHIBITORS
As per our privacy policy, Marketplace Events is a permission-based email sender. We do not share, rent, or sell any email lists.
There have been a number of spam emails offering our attendee lists. These are scams and the senders are unauthorized to use the Marketplace Events’ name. These scammers are attempting to receive monies from exhibiting companies without providing anything in return. These emails are not approved by Marketplace Events, and Marketplace Events would never ask for bank information or other sensitive information over email. Click here for more information.
Welcome to your Exhibitor Kit!
Please use the following links to learn more about what you need to do to prepare for the show. If you need assistance before, during, or after the show, please click hereto contact a member of the show team.
Show Hours & Contact Information
Friday
February 19, 2027
11:00 am - 8:00 pm
Saturday
February 20, 2027
10:00 am - 8:00 pm
Sunday
February 21, 2027
11:00 am - 5:00 pm
Exhibitors may enter the show one hour before show opening.
Show Management
The Birmingham Show is produced and managed by Marketplace Events:
During move-in, show hours & move-out, Show Management will maintain an office by the bottom of the escalators in the North Hall. Look for the Show Office sign.
ALL ACCOUNTS MUST BE PAID IN FULL BEFORE YOU MOVE IN.
For safety reasons, no one under the age of 18 is allowed in building during move in/move out.
Check Back Here closer to the 2027 show for the Move-In Map.
Move-In:
Tuesday, February 16 (400 sq. ft or larger ONLY)
No vehicles in the building after 4 pm
NOON - 5:00 pm
Wednesday, February 17
No vehicles in the building after 4 pm
8:00 am - 5:00 pm
Thursday, February 18
Rollup doors close at 3:00 PM NO driving on the floor after 3:00 pm
8:00 am - 5:00 pm
After 1:00 pm on Thursday, absolutely NO vehicles will be allowed on the show floor.
Exhibitor's vehicles must form a line in the eastbound center lane on 9th Avenue in order to turn left and enter the loading dock area. Westbound traffic on 9th Avenue will not be allowed to turn right and enter the loading dock area. All unloading will take place at DOCK 1. You may use your own carts, hand trucks, dollies, etc., to transport your exhibit from the dock to your booth.
We offer 20 minutes of complimentary forklift service from Dock 1 to your booth during move in. Any additional time need must be scheduled with the Veal Convention Services and will be billed to you at current rates. PLEASE NOTE, any requests to drive on to the show floor must be approved by Veal Convention Services and is at the Decorators discretion depending upon conditions at that time.
You will be allowed to work in the building on move in days after 5:00pm but you must arrive before 4:30pm and get prior approval from Show Management.
Move-Out:
Sunday, February 21
5:05pm - 10:00 pm
Monday, February 22
8:00 am - Noon
No dismantling/removal of exhibits will be permitted before 5:05 pm on Sunday. Your display must be entirely removed by NOON, Monday, February 22, 2027.
The dock doors will not be opened until all attendees & any children under the age of 16 have left the show floor. Aisle carpet will be removed between 5pm and 5:45pm. Please work only in your exhibit space and keep the aisles clear.
Parking
Parking is available at various lots and garages around the convention complex. With the purchase of an Exhibitor Parking Pass from the Birmingham Home Show, vehicles can be parked during show days only (Friday-Sunday) at the Marshalling Yard (located at the top of the map below). Exhibitor Parking Passes are $25 (valid for all three show days) and are first come, first serve. Please CLICK HERE to contact the show team to order your parking pass.
Booth Information, Rules & Regulations
Exhibit booths will have an 8' draped back wall. On each side, a draped side rail will extend from the back of the booth to the front of the booth at a height of 3’. The drape color is black. Tables, chairs, etc. are not included with the cost of your exhibit booth. You must have your setup completely within your contracted booth space and cannot extend that setup into the aisle at all per the Fire Marshall.
Staffing Your Booth
All exhibitors are expected to be in their booths during all published show hours, as we do receive consumer complaints about un-manned displays. Our visitors pay an entrance fee and expect to be able to do business with our exhibitors at any time during show hours.
Demonstrations and Handouts
Exhibitors demonstrating products and/or distributing marketing materials, product samples, or souvenirs are not permitted to do outside the confines of their rented exhibit area. Working in the aisle is strictly prohibited and will be enforced by show management.
Booth Guidelines
Exhibitors can build their booth up to 8 ft. high. This includes back wall and sidewalls. If you are using side walls as part of your display they must be finished on BOTH sides. No exposed wires or frames must be visible to your neighbor. Unfinished sides will be covered at the exhibitor’s expense. Please contact show management for prior approval if building higher than 8FT.
For displays that include a sign attached to the display the following rules apply:
Signs and banners are to be hung from drape, positioned no higher than 8 ft. high
Total height of sign must not exceed 2Ft. from the top of the drape line. Sign must be single sided, professionally finished on the back side and no PVC pipe allowed.
TENTS AND CANOPIES ARE NOT PERMITTED.
For more booth information, rules, and regulations on flooring, table coverings, signage, audio/sound/music, vehicles in exhibits, food and beverage sampling, and Alabama Sales Tax, please see sections below.
Flooring
Flooring is not included in the cost of your exhibit booth and is required. Floor covering must cover 100% of the booth’s square footage.Carpeting, astroturf, hardwood, trade show flooring squares, tile, vinyl flooring etc., may be used.
All edges of carpeting must be secured using double-sided tape on the underside of the carpet. The Fire Marshall checks every carpet prior to opening the show. Please make sure to take care of this. Please bring your own double-sided CARPET tape, and caution tape if needed.Visqueen, tarp, or landscaper fabric must be placed on the floor before laying bricks, patios, mulch, etc. Do not drill holes, nail, glue, or affix flooring on any BJCC building floors. Any damage to the floors will be repaired at the exhibitor's expense.
Table Coverings
It is mandatory that all tables are properly covered and skirted. Skirting must go from the edge of the table to the floor on all VISIBLE sides. All skirting must be pressed and neat. Use of plastic tablecloths, sheets, shower curtains or any type of “makeshift” tablecloths is not permitted. We strictly enforce this and will skirt all incorrectly skirted tables at the exhibitor’s expense. Fine furniture may be left uncovered. All inventory and personal items must be stored COMPLETELY OUT OF SIGHT. Your booth should look professional and inviting to the attendee.
Signage
All inline booths can use S-hooks to hang banners from the pipe and drape. All signage is to be one- sided and not read into neighboring booths. Free-standing signs should be placed in the back half of the booth.
Endcap and Islands booths are permitted to have signage higher than 8 ft by an additional 2FT. IF they are permanently affixed to the booth display. If signage reads into neighboring booth, exhibitor will be responsible for draping the impeding side at their expense.
Booth Audio/Music
Use of audio equipment, microphones and musical instruments are permitted, however sound levels must be kept at a volume that Show Management deems reasonable. Violators will receive one warning. If there is a problem with volume, Show Management reserves the right to prohibit the exhibitor from using sound equipment for the reminder of the show. Music is ONLY allowed as part of a product demonstration. Unless ASCAP licensed, exhibitors are not to play music (including radio broadcast) on the show floor.
Vehicles in Exhibits
VEHICLES IN EXHIBITS
If you plan on having a vehicle in your booth as part of your display during the show, please contact Show Management for approval and move-in instructions.
Visqueen must be put down on the floor before the vehicle is driven into place.
All vehicles must have a locking gas cap or gas cap sealed with tape and no more than 1/4 tank of fuel (including gas, diesel, biofuels, natural gas, and propane) in the vehicle. (This is strictly enforced by the fire marshal!)
A set of keys must be left with Show Management in the Show Office for the duration of the show.
All vehicle batteries must be disconnected, and cables taped after inspection by Fire Marshall
Utility Services: Internet, Electrical, Water, and Phone
Utilities & Services
The BJCC provides utilities and services at prevailing rates. Current rate sheets for labor, equipment rental and services are available on request. For safety reasons, BJCC personnel must perform installation of all utility services involving electrical, air, water, water drainage and Internet/telephone connections.
Veal Convention Services is the show decorator and provides carpet, tables, chairs, cleaning, signage, etc. Please order these items directly from them. Veal ONLY accepts service orders through their online ordering portal veal.boomerecommerce.com. Each exhibitor will visit the site and will register their company and create a password to an ordering account. For questions call 1-800-844-8325 or email Orders@Vealco.com.
Veal Convention Services
3016 Reverend Abraham Woods Jr Blvd. | Birmingham, AL 35203
Booth Furnishings: tables, chairs, carpeting, displays & labor; Forklift Service
ADVANCE ORDER DEADLINE: WEDNESDAY, FEBRUARY 10, 2027
ADVANCE WAREHOUSE SHIPPING - All shipments must be pre-paid. Collect shipments will not be accepted. Must arrive between Wednesday, January 13, 2027 and Wednesday, February 10, 2027. May be accepted until Friday, February 12th with late fees. Advance Warehouse receiving hours are Monday - Friday 9am to 3pm.
TO: (Name of Exhibitor & Booth Number)
C/O Veal Convention Services, Inc. for Birmingham Home Show 2027
3016 Reverend Abraham Woods Jr Blvd.
Birmingham, AL 35203
DIRECT SHIPMENTS:
Must arrive no earlier than Tuesday, February 16, 2027 thru Thursday, February 18, 2027. Show site receiving hours: 9am - 3pm.
TO: (Name of Exhibitor & Booth Number)
C/O Veal Convention Services, Inc. for Birmingham Home Show 2027
BJCC: 2100 Richard Arrington Blvd
Birmingham, AL. 35203
For more information shipping to/from the show, contact Veal Convention Services at 1-800-844- 8325.
Exhibitor Badges, Complimentary Tickets & Will Call
Badges
Exhibitor badges are NOT mailed out prior to the show. Badges can be picked up in the Show Office during move-in and show hours.
Plastic badge holders are provided. Exhibitor badges are not required during move in, but you must have it to enter the show during show hours.
Six exhibitor badges are provided for each 100 square feet of space purchased, with a maximum allotment of 24 badges per company. If you have different staff members working your booth on different days, you are encouraged to drop off your badge each night in the Show Office, so that your company does not run out of badges during the show.
THE EXHIBITOR ENTRANCE WILL BE OPEN EACH SHOW DAY ONE HOUR BEFORE THE SHOW OPENS. EXHIBITOR BADGES MUST NOT BE USED AS ADMISSION TICKETS.
Tickets
Exhibitors paid in full will receive 25 complimentary tickets. These will be mailed out three weeks prior to the show. You should receive them approximately two weeks before the show. Tickets will only be mailed out if your account has been paid in full.
COMPLIMENTARY TICKETS ARE NOT PERMITTED TO BE DISTRIBUTED AT THE ENTRANCE TO THE SHOW. Use your tickets to invite potential customers to the show, as a thank you to good customers & for friends/family.
Will Call
Will Call will be at the Box Office. Please leave your tickets in INDIVIDUALLY marked envelopes with FIRST AND LAST NAME for your guests and drop them off at the Show Office during move-in or the Box Office on show days.
Security, & Fire Marshall Rules & Regulations
Security:
Security is provided by BJCC & guards will be on duty 24 hours throughout the event. Every reasonable precaution will be taken to protect exhibitors’ property. Show Management assumes no responsibility for any losses due to fire, theft, robbery, damage, accident, or other causes.
Fire Marshall
The Birmingham Fire and Rescue Departments require the following regulations be observed at all times throughout the Complex:
All sheds, barns, sunrooms, or fully enclosed displays must have a visible fire extinguisher as per Fire Marshall.
The use of untreated hay, straw, or cotton bales is prohibited.
Flammable decorations or flammable decorative materials are prohibited.
All draperies, drops, curtains, and table coverings used are to be noncombustible, inherently flame resistant, or treated and maintained fire resistant.
The Fire Marshall may require proof that the materials used are fire resistant or have been treated to be fire resistant.
Open flame, candles, torches, etc. are prohibited.
No covered structures, such as tents, roofs, or overhead coverings, are allowed on any display in a building equipped with fire sprinklers without prior approval of the Fire Marshall.
All utility panels, fire hose cabinets, standpipes, fire extinguishers and fire alarms must remain visible and accessible at all times.
Drapes, decorations, buntings and other decorative materials must be fire retardant and/or properly treated to meet the requirements of flame proofing.
Cotton batting (whether natural, artificial or manufactured) straw, dry vines, leaves, hay, pine needles and sawdust are prohibited unless treated to be fire retardant. The use of cut trees, such as Christmas trees, must have prior approval of the Fire Marshal
Flammable liquids of any sort are prohibited in public buildings.
Five-pound bottles of L.P. gas may be used for demonstration purposes only if approved by the Fire Marshall.
Cooking Displays: Displays involving cooking with a pan or deep-frying must have a 2A-10BC rated fire extinguisher in the booth. No L.P. gas cooking is allowed.
Food and Beverage Sampling
All food exhibitors must meet the operating codes of the Jefferson County Department of Health. Compliance with the Health Department must be completed prior to the opening of the show. All food must be provided in sample sizes 3.5 oz or less.
A 4% Alabama sales tax, a 2% Jefferson County tax and a 4% city tax applies to all exhibitors who are selling a "retail" product during the show. Tax rates subject to change. This would mean that attendees would leave the show with the actual product. Applicable forms and envelopes will be available at the SHOW OFFICE. Please complete all forms and leave the envelopes in the show office by end of show Sunday. Marketplace Events is required by law to provide the Department of Revenue with a complete list of exhibitors.
Feel free to contact each department directly. Collectors will be on site on Sunday, February 21, 2027 to collect tax envelopes before show close.
Show Management is insured against public liability and property damage claims arising out of the conduct of the show. This insurance does not cover exhibitors’ property, which is placed on display at the exhibitor’s risk. Please refer to items 4 and 5 on your exhibitor contract/application or contact Show Management if you have questions.
Exhibitors may purchase event insurance through Risk Strategies Domestic Exhibitor Insurance. Applications can be filled out online at https://domex.undtec.com/?domex=yes.
Alcohol Policy
Alcohol consumption is strictly forbidden for exhibitors during all move-in, move-out, and show hours. Additionally, the use or distribution of illegal drugs is strictly forbidden. Any persons including exhibitors, service providers, employees, attendees or anyone else working at or attending the show that does not comply with this policy will be removed from the show and their credentials will be revoked.
Online Exhibitor Listing & Onsite QR Code
Enhance your exhibitor listing
Maximize your business’ exposure and attract more customers by upgrading your exhibitor listing. As an exhibitor, you have a basic listing live on the website, and now you can Enhance It! This is included in the contracted space cost and is no additional charge.
Within 24 hours, you will receive an automated email providing a link to elevate your listing. This link gives you the flexibility to make updates and changes to your listing as frequently as you like until one day after the show ends. Your listing will stay active for as long as you participate in the show.
If you have any questions regarding the online exhibitor listing or if you do not receive the email with the link, please email our digital coordinator at JenK@mpeshows.com.
The QR Code Program is an innovative way to boost leads generated onsite at the show. It enables show attendees to scan a QR code, which we print and place in front of your booth, to easily view and save your company information. Click here to LEARN MORE.
Marketing Opportunities for Exhibitors
Please contact your sales consultant to take advantage of our many affordable marketing opportunities that will maximize your investment in the show and drive traffic to your booth.
Follow & tag the Birmingham Home Show on social media before and during the show!
Hashtag: Include #BHAMHomeShow on your posts.
Check back closer to the show for the 2027 Digital Marketing Kit.
Facebook Event Reminder: In efforts to protect potential joint customers from fraudulent events and scammers, we request that you do not create your own Facebook Event. This helps us manage ticket sales for the event and ensures that our team are available to support both exhibitors and potential attendees with any questions, comments, or concerns that they have. Please feel free to reach out to your show manager or show marketing manager with your companies’ Facebook page and we can add you as an attending company to the official event.
Check back closer to the show for the official 2027 Facebook Event.
First-Time Exhibitor Helpful Information and Tips
First-Time Exhibitor Helpful Information and Tips
CLICK HERE for best practices and tips as a new exhibitor with us! We can't wait to meet you in person.
Effective January 1, 2024. Marketplace Events (MPE) acceptability standards do not permit political candidates, parties or other groups promoting issues or ballot initiatives to participate as exhibitors. In addition, the display or sale of any products or services that are political/partisan in nature that can be interpreted to promote, incite, or glorify hatred, violence, racial, sexual, or religious intolerance are prohibited. MPE’s judgment in applying these standards will be final. MPE shows are welcoming environments built solely to encourage face-to-face commerce. Creating respectful, safe marketplaces where our attendees and exhibitors can come together to learn, shop, compare pricing and do business together is our highest priority. MPE maintains these policies to ensure hospitable experiences for all attendees and exhibitors.
PARKING NOTICE
Parking is available throughout various lots and parking garages around the BJCC.
Exhibitors may purchase an Exhibitor Parking Pass from the Birmingham Home Show, to park during show days only (Friday-Sunday) at the Marshalling Yard. View Map Here
FREE SHUTTLE SERVICE TO AND FROM EXHIBITOR PARKING WILL BE PROVIDED ON SHOW DAYS.
Exhibitor Parking Passes are $25/vehicle (valid for all three days) and are first come, first serve.
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